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TSET Healthy Youth Initiative

Tobacco use and obesity are the leading causes of preventable death in Oklahoma. Our youth face health challenges like never before, from the increase in teen vaping to rising rates of childhood obesity. The TSET Healthy Youth Initiative is a statewide program focused on preventing and reducing tobacco use and obesity for Oklahomans ages 13-18. The initiative promotes healthy lifestyle choices for teens and gives parents resources to support their children in maintaining or developing healthy habits for a lifetime. Parents can learn more by visiting the initiative’s website:

TSET Healthy Youth Initiative campaigns:



Youth Action for Health Leadership (YAHL) is an initiative that allows youth to create a measurable impact by making lasting changes in nutrition, active-living, and tobacco policies.  Teens can develop leadership skills and have the opportunity to earn community service hours while being directly involved in making their community and Oklahoma a healthier place. See our program website.

Helping Teens Quit Tobacco and Vape Use

For Oklahoma teens 13-17 who are already vaping or using tobacco, TSET provides text-based cessation coaching of My Life, My Quit. By visiting or texting “Start My Quit” to 36072, teens can connect to free live texting and web chat support personalized for them. The services are confidential and do not provide nicotine patches, gum or lozenges. TSET also funds free quit services and resources for Oklahomans 18 and older through the Oklahoma Tobacco Helpline ( or 1-800-QUIT NOW).

Health Communication Interventions

To learn more about TSET's educational health communication interventions, click here.